7 min read
Jan van Veen: Jun 5, 2026 10:44:52 AM
Revenue models, pricing and sales effectiveness are often the first focus when teams work on monetising advanced services. The critical foundation...
5 min read
Jan van Veen: Jun 19, 2023 12:39:11 PM
In the ever-evolving landscape of manufacturing industries, companies are navigating through a service transformation journey driven by global...
4 min read
Jan van Veen: Apr 16, 2023 11:33:20 AM
Whether your service revenue is around 10% of the total business or 70%, an adequate revenue and pricing model for your various advanced service...
2 min read
Jan van Veen: Apr 3, 2023 11:49:20 AM
The ability to sell the value of your various advanced service offerings is vital to successfully monetising your (new) advanced services. As you...
2 min read
Jan van Veen: Mar 25, 2023 3:36:39 PM
The capability to generate demand is critical to monetising your (new) advanced services successfully. This goes beyond good web pages, brochures,...
2 min read
Jan van Veen: Feb 13, 2023 7:01:42 AM
Monetising advanced services is a mission-critical capability for a successful service transformation. After all, we are all on an exciting journey...
2 min read
Jan van Veen: May 3, 2022 9:50:54 AM
Many services businesses struggle when it comes to monetising advanced services, like you have remote services, predictive maintenance, and other...
2 min read
Jan van Veen: May 23, 2019 2:21:00 PM
Too often we see that (new) services, solutions or features are promoted without connecting the dots to their bigger problems.
3 min read
Jan van Veen: May 13, 2019 2:26:00 PM
A common mistake is to solve small problems of customers. These are necessary improvements, but will not bring any growth or opportunities to...
5 min read
Jan van Veen: Mar 25, 2019 2:15:00 PM
If your clients fear too many obstacles to use your new offerings, they will not see your offering as a viable solution. This block commercial...
