Recording & Slides from Executive Service Roundtable

How to formulate a winning service strategy


7 steps to develop a sound service strategy that gets buy-in
 

With Jan van Veen,
Founder & Managing Director of moreMomentum

date-icon-50x50  December 12, 2022
date-icon-50x50  December 14, 2022

 

Watch recording & slides

 

How to define winning service strategies that get buy-in

 

67% of the strategies fail. And most service strategies do not arrive on the strategic agenda of the company. 

This can make it a tough job to build momentum in the service transformation and grow the services business. 

In essence, there are 3 causes:

  1. Most of our strategies are not strategies to win. 
  2. Common processes to develop a strategy do not build buy-in. 
  3. Traditional approaches for strategic planning and execution block agility and ownership. 

In the Executive Service Roundtable of December, we will discuss 7 step process to build a well-grounded service strategy that builds buy-in from stakeholders and will be a solid basis for success.  

Why do traditional approaches do work? 

  • Who develops the strategy?
  • What arguments justify choices?
  • How is the strategy sold to stakeholders?

7-step process for buy-in 

  • How to navigate uncertainties?
  • How to build broad ownership?
  • How to choose the best option? 

Developing strategic insights as input  

  • What are new strategic insights and why are they vital?
  • Who generates new strategic insights, and how? 
    What information do you need? 

Sharing relevant insights from the Service Transformation Benchmark

In our introductory presentation, we will also share relevant insights coming from the Service Transformation Benchmark. 

Benchmark Report Mockup 300x700

Who is joining the Executive Service Roundtables, and why?

The monthly Executive Service Roundtable sessions are ideal for:

  • Global service leaders
  • Regional service leaders
  • Service development leaders
  • Service marketing and sales leaders

who want to

Leverage collective knowledge and experience 

 

Exchange experience and knowledge with your peers acrosss industries.

moreMomentum experts will share their knowledge from research and their large network in service industries.

Learn from the Service Transformation Benchmark

 

We will share relevant insights from the ongoing Service Transformation Benchmark to provide data and evidence to back up the experiences that are being shared.

Expand their network of like-minded peers

 

During these monthly Executive Service Roundtable sessions, you will meet many like-minded service executives for further 1-1 exchange.

Being well connected is critical for successful service leaders in a volatile environment like services.

Watch Recording & Slides

 

You are in good company with service leaders from companies like

 

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Agenda of Each Roundtable

10:00 / 16:00
Introduction
by Jan van Veen
Presentation of challenges and strategies revealed by the moreMomentum Service Community and the Service Transformation Benchmark to kick of the discussion.
10:20 / 16:20
Q&A
all participants
Discuss any questions you have based on the presentation.
10:40 / 16:40
Peer discussions
smaller groups
In smaller groups, we will have a lively discussion on key challenges as well as strategies and best practices (that work and do not work considering different market dynamics).
11:20 / 17:20
Wrap up
by Jan van Veen
We will wrap up the meeting with some key take-aways and questions to further elaborate on during next Executive Service Roundtable sessions.
11:30 / 17:30
Closing