--- title: Executive Service Roundtable - Winning Strategies for Service Transformation and Growth description: In the Executive Service Roundtable of October, we discussed how to drive service transformation and growth with Winning Service Strategies. --- [Skip to the main content.](https://www.moremomentum.eu/events/202210-winning-service-strategies#main-content) - [CONTACT SUPPORT](https://www.moremomentum.eu/customer-support) - [CONTACT US](https://www.moremomentum.eu/contact) - [LOG IN](https://moremomentum.eu/_hcms/mem/login) [![moreMomentum - The Service Transformation Institute - logo](https://www.moremomentum.eu/hs-fs/hubfs/brand/logos/moreMomentum%20logo%20500x144.png?width=500&height=144&name=moreMomentum%20logo%20500x144.png "moreMomentum - The Service Transformation Institute - logo")](https://www.moremomentum.eu) [![moreMomentum - The Service Transformation Institute - logo](https://www.moremomentum.eu/hs-fs/hubfs/brand/logos/moreMomentum%20logo%20500x144.png?width=500&height=144&name=moreMomentum%20logo%20500x144.png "moreMomentum - The Service Transformation Institute - logo")](https://www.moremomentum.eu) - [The Challenge](https://www.moremomentum.eu/the-service-transformation-challenge) - [Why Service Transformation](https://www.moremomentum.eu/why-service-transformation) - [What Service Transformation Involves](https://www.moremomentum.eu/what-service-transformation-involves) - [Why Service Transformation Stalls](https://www.moremomentum.eu/why-service-transformation-stalls) - [How Manufacturers Can Move Forward](https://www.moremomentum.eu/how-manufacturers-can-move-forward) - [Services](https://www.moremomentum.eu/services/overview-membership-services) - [Memberships](https://www.moremomentum.eu/services/membership) - [Knowledge Sprints](https://www.moremomentum.eu/services/knowledge-sprints) - [Functional Circles](https://www.moremomentum.eu/services/functional-excellence-circles) - [Benchmark](https://www.moremomentum.eu/services/service-transformation-benchmark) - [Knowledge Hub](https://www.moremomentum.eu/services/knowledge-hub) - [Academy](https://www.moremomentum.eu/services/service-business-academy) - [ServiceTech Compass](https://www.moremomentum.eu/services/servicetech-compass) - [Magazine](https://www.moremomentum.eu/services/service-business-review) - Insights - [Blog](https://www.moremomentum.eu/blog) - [Service Transformation](https://www.moremomentum.eu/ultimate-guide-service-transformation) - [Service Innovation](https://www.moremomentum.eu/ultimate-guide-service-innovation) - [Service Benchmarking](https://www.moremomentum.eu/service-benchmarking) - [About](https://www.moremomentum.eu/about-moremomentum) - [moreMomentum](https://www.moremomentum.eu/about-moremomentum) - [Partners](https://www.moremomentum.eu/partnerships) - [Contact Us](https://www.moremomentum.eu/contact) Search [![Schedule a Call](https://no-cache.hubspot.com/cta/default/4208295/interactive-192597254762.png)](https://www.moremomentum.eu/hs/cta/wi/redirect?encryptedPayload=AVxigLJj18AEHcv77%2B0H%2BRIja62neBjLlu1NjiWQILzjoCpI2wMQ2AP5xvLVadQV1e8l1RI9nX13r3wxqhUxk5oG%2BZOnhi6N70GXslwsa%2B%2B%2BDFHDyp9yOo1xaIlsjxeUbvzRvho15efetqen3VYXftjlQPxA1oJbGLqNhLE3R%2Fyef1tc7GsesZVG9vtPMt%2BSBA%3D%3D&webInteractiveContentId=192597254762&portalId=4208295) Toggle Menu Search Toggle Menu [![Schedule a Call](https://no-cache.hubspot.com/cta/default/4208295/interactive-192597254762.png)](https://www.moremomentum.eu/hs/cta/wi/redirect?encryptedPayload=AVxigLJj18AEHcv77%2B0H%2BRIja62neBjLlu1NjiWQILzjoCpI2wMQ2AP5xvLVadQV1e8l1RI9nX13r3wxqhUxk5oG%2BZOnhi6N70GXslwsa%2B%2B%2BDFHDyp9yOo1xaIlsjxeUbvzRvho15efetqen3VYXftjlQPxA1oJbGLqNhLE3R%2Fyef1tc7GsesZVG9vtPMt%2BSBA%3D%3D&webInteractiveContentId=192597254762&portalId=4208295) - [The Challenge](https://www.moremomentum.eu/the-service-transformation-challenge) - [Why Service Transformation](https://www.moremomentum.eu/why-service-transformation) - [What Service Transformation Involves](https://www.moremomentum.eu/what-service-transformation-involves) - [Why Service Transformation Stalls](https://www.moremomentum.eu/why-service-transformation-stalls) - [How Manufacturers Can Move Forward](https://www.moremomentum.eu/how-manufacturers-can-move-forward) - [Services](https://www.moremomentum.eu/services/overview-membership-services) - [Memberships](https://www.moremomentum.eu/services/membership) - [Knowledge Sprints](https://www.moremomentum.eu/services/knowledge-sprints) - [Functional Circles](https://www.moremomentum.eu/services/functional-excellence-circles) - [Benchmark](https://www.moremomentum.eu/services/service-transformation-benchmark) - [Knowledge Hub](https://www.moremomentum.eu/services/knowledge-hub) - [Academy](https://www.moremomentum.eu/services/service-business-academy) - [ServiceTech Compass](https://www.moremomentum.eu/services/servicetech-compass) - [Magazine](https://www.moremomentum.eu/services/service-business-review) - Insights - [Blog](https://www.moremomentum.eu/blog) - [Service Transformation](https://www.moremomentum.eu/ultimate-guide-service-transformation) - [Service Innovation](https://www.moremomentum.eu/ultimate-guide-service-innovation) - [Service Benchmarking](https://www.moremomentum.eu/service-benchmarking) - [About](https://www.moremomentum.eu/about-moremomentum) - [moreMomentum](https://www.moremomentum.eu/about-moremomentum) - [Partners](https://www.moremomentum.eu/partnerships) - [Contact Us](https://www.moremomentum.eu/contact) ###### Executive Service Roundtable - October 2022 # **Winning Strategies for Service Transformation and Growth** ##### What do winning strategies look like, and do they build support and engagement   [Why am I not seeing the live stream? ](https://www.moremomentum.eu/events/202210-winning-service-strategies#cookies)     [Why am I not seeing the live stream? ](https://www.moremomentum.eu/events/202210-winning-service-strategies#cookies)   ### Welcome dear visitor, **[Goto menu](https://www.moremomentum.eu/events/202210-winning-service-strategies#menu)** Below you can find all the information related to the Roundtable of April 2023: How to Execute Your Service Strategy. Here is how you can benefit, **without being a member**:  - Join the presentations (not the peer discussions immediately afterwards) at the beginning of the Kick-off meetings each month. - Join a full Kick-Off meeting (presentation and peer discussion) as a trial before becoming a (free) member. Become a roundtable member for to benefit from: - Extended meetings, like Ask-Us-anything and Deep-Dive meetings, each month. - Recordings, slide decks and meeting notes of the meetings. [Become a (free) member of the Executive Service Roundtable](https://www.moremomentum.eu/offerings/roundtable-memberships) [I am already a (free) member - this website does not recognise me](https://www.moremomentum.eu/events/202210-winning-service-strategies#cookies) [![Join our next Executive Service Roundtable on "Enhancing Service Business Models for Manufacturers"](https://no-cache.hubspot.com/cta/default/4208295/8e6c33dd-f798-4992-80d5-36c1c49d1903.png)](https://cta-redirect.hubspot.com/cta/redirect/4208295/8e6c33dd-f798-4992-80d5-36c1c49d1903) - #### Meetings of this Roundtable - [Introduction](https://www.moremomentum.eu/events/202210-winning-service-strategies#intro) - [Kick-off meeting](https://www.moremomentum.eu/events/202210-winning-service-strategies#kick-off) - No further meetings before April 2023 - - - - - - - - - - - - - - - - - - - - - - - - - - - [Other monthly Roundtables](https://www.moremomentum.eu/services/executive-service-roundtable-meetings-list) - [The different Roundtable meetings](https://www.moremomentum.eu/events/202210-winning-service-strategies#rt-cycle) - [Contact us](https://www.moremomentum.eu/contact) ## Introduction ### These are exciting times to be in service. - For an increasing number of manufacturers, service is becoming one of the strategic pillars to building a strong position in the market and driving growth. - Service models are changing due to the adoption of new technologies and changing customer needs. ### This also implies that service is shifting from an operational management function to a strategic business management function. In most businesses - not only in service – strategies are not really strategies, but more prioritised planning of initiatives, hence "doing the things right". There is too little focus on defining how to "do the right things". Furthermore, we see that most strategies fail in their execution. Amongst service leaders, we see an increasing interest in: - Developing strategic thinking and strategic management capabilities. - Strengthening strategic buy-in from the top management team. - Building momentum and agility in strategy execution.     ## Kick-Off meeting **October 25 & 26** Key topics discussed: - What exactly is a (winning) strategy? - Strategy versus Strategic Plan. - Playing to win versus playing to play. - Five key elements of a winning strategy. - How to engage stakeholders? - Top management. - Other functions in your business. - Service teams across the world. - How to execute a strategy?  - The strategy execution gap. - Ownership throughout your organisation. - Agility and uncertainty. **Become a (free) member of the Executive Service Roundtable**  And join this **Kick-Off** meeting (presentation & peer discussion) on: **May 24, 2023** - 09:30-10:30 CET - 15:30-16:30 SGT [Reserve a seat to try first](https://www.moremomentum.eu/events/202210-winning-service-strategies#tmp1_widget_1682849364177) ### Try our roundtable and join the kick-off meeting (It may take 1 minute to be updated on the website) **Become a (free) member of the Executive Service Roundtable**  And join this **Kick-Off** meeting (presentation & peer discussion)  on: **May 25, 2023** - 16:00-17:00 CET - 10:00-11:00 ET [Reserve a seat to try first](https://www.moremomentum.eu/events/202210-winning-service-strategies#tmp1_module_1683008058826) ### Try our roundtable and join the kick-off meeting (It may take 1 minute to be updated on the website) You missed both of these **Kick-Off** meetings on: **October 25, 2022 ** - 16:00-17:30 CET - 10:00-11:30 ET **October 26, 2022 ** - 10:00-11:30 CET - 16:00-17:30 SGT Our presentations at the beginning of every **Kick-Off** meeting are accessible to everyone. The peer discussions after these presentations are for (free) members only. - Become a (free) member now to join the full Kick-Off meetings. - Or try one full session first - reserve your seat above). [![Become a (Free) Roundtable member](https://no-cache.hubspot.com/cta/default/4208295/d74e42e5-46f7-4850-847f-7431d66ea37d.png)](https://cta-redirect.hubspot.com/cta/redirect/4208295/d74e42e5-46f7-4850-847f-7431d66ea37d) [I am already (free) member - this website does not recognise me](https://www.moremomentum.eu/events/202210-winning-service-strategies#cookies) ### View the recording, slides and meeting notes ![pending-meeting-video-locked](https://www.moremomentum.eu/hs-fs/hubfs/images/icons/pending-meeting-video-locked.png?width=318&height=179&name=pending-meeting-video-locked.png)   ![pending-meeting-slides-locked](https://www.moremomentum.eu/hs-fs/hubfs/images/icons/pending-meeting-slides-locked.png?width=318&height=179&name=pending-meeting-slides-locked.png)   | ![notes-blocked-560x315](https://www.moremomentum.eu/hs-fs/hubfs/images/icons/notes-blocked-560x315.png?width=560&height=315&name=notes-blocked-560x315.png) |   | | --- | --- | Only (free) members have access to recordings, slide decks and meeting notes of **Kick-Off** meetings: - With a **Free Roundtable membership,** you will have access to the materials of the Kick-Off meetings you attended. - With a **Flex Access Roundtable membership**, you will have access to the materials of all kick-off meetings, also of those for which you did not reserve or did not attend. [![Become a (Free) Roundtable member](https://no-cache.hubspot.com/cta/default/4208295/d74e42e5-46f7-4850-847f-7431d66ea37d.png)](https://cta-redirect.hubspot.com/cta/redirect/4208295/d74e42e5-46f7-4850-847f-7431d66ea37d)   ## Overview of meetings in each monthly Roundtable Every month, we start a new Roundtable with another theme. For each monthly Roundtable, we will host 4 online meetings of 1 hour each: 1. A **Kick-Off** meeting on the first Monday of the Month. We present best practices and practical frameworks, after which we have a peer discussion. 2. A first **Ask-Us-Anything** meeting on the second Monday of the month. We will discuss a few of the questions that were submitted by participants beforehand. 3. A **Deep-Dive** meeting on the third Monday of the month. We present a deep-dive on the 1-2 topics participants chose, after which we have a peer discussion. 4. A second **Ask-Us-Anything** meeting on the fourth Monday of the month. To close the topic, we will discuss a few of the questions that were submitted by participants beforehand. We run each meeting in two sessions to allow participants from most time zones to participate. The Kick-Off meetings are for all (free) members. The other three meetings are only for All Access members. Check out the differences between the [different Roundtable memberships](https://www.moremomentum.eu/offerings/roundtable-memberships) here. ## Cookies are required This website requires cookies to recognise you as a participant or a member and adequately show you the meetings and resources. If the website currently does not recognise you as a participant in a meeting or as a Roundtable member, the following two quick steps can fix this (click both buttons). In case this does not work, please [contact our support team](https://www.moremomentum.eu/customer-support). 1. Allow cookie for this site [2. 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