--- title: Executive Service Roundtable - Launch new services successfully description: In the Executive Service Roundtable of March, we discussed how to introduce new services successfully. --- [Skip to the main content.](https://www.moremomentum.eu/events/202302-introduce-new-services#main-content) - [CONTACT SUPPORT](https://www.moremomentum.eu/customer-support) - [CONTACT US](https://www.moremomentum.eu/contact) - [LOG IN](https://moremomentum.eu/_hcms/mem/login) [![moreMomentum - The Service Transformation Institute - logo](https://www.moremomentum.eu/hs-fs/hubfs/brand/logos/moreMomentum%20logo%20500x144.png?width=500&height=144&name=moreMomentum%20logo%20500x144.png "moreMomentum - The Service Transformation Institute - logo")](https://www.moremomentum.eu) [![moreMomentum - The Service Transformation Institute - logo](https://www.moremomentum.eu/hs-fs/hubfs/brand/logos/moreMomentum%20logo%20500x144.png?width=500&height=144&name=moreMomentum%20logo%20500x144.png "moreMomentum - The Service Transformation Institute - 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[The Challenge](https://www.moremomentum.eu/the-service-transformation-challenge) - [Why Service Transformation](https://www.moremomentum.eu/why-service-transformation) - [What Service Transformation Involves](https://www.moremomentum.eu/what-service-transformation-involves) - [Why Service Transformation Stalls](https://www.moremomentum.eu/why-service-transformation-stalls) - [How Manufacturers Can Move Forward](https://www.moremomentum.eu/how-manufacturers-can-move-forward) - [Services](https://www.moremomentum.eu/services/overview-membership-services) - [Memberships](https://www.moremomentum.eu/services/membership) - [Knowledge Sprints](https://www.moremomentum.eu/services/knowledge-sprints) - [Functional Circles](https://www.moremomentum.eu/services/functional-excellence-circles) - [Benchmark](https://www.moremomentum.eu/services/service-transformation-benchmark) - [Knowledge Hub](https://www.moremomentum.eu/services/knowledge-hub) - [Academy](https://www.moremomentum.eu/services/service-business-academy) - [ServiceTech Compass](https://www.moremomentum.eu/services/servicetech-compass) - [Magazine](https://www.moremomentum.eu/services/service-business-review) - Insights - [Blog](https://www.moremomentum.eu/blog) - [Service Transformation](https://www.moremomentum.eu/ultimate-guide-service-transformation) - [Service Innovation](https://www.moremomentum.eu/ultimate-guide-service-innovation) - [Service Benchmarking](https://www.moremomentum.eu/service-benchmarking) - [About](https://www.moremomentum.eu/about-moremomentum) - [moreMomentum](https://www.moremomentum.eu/about-moremomentum) - [Partners](https://www.moremomentum.eu/partnerships) - [Contact Us](https://www.moremomentum.eu/contact) ###### Executive Service Roundtable - February 2023 # **How to launch new services successfully** ##### Operationalising and commercialising new services through each phase of the lifecycle   [Why am I not seeing the live stream? ](https://www.moremomentum.eu/events/202302-introduce-new-services#cookies)     [Why am I not seeing the live stream? ](https://www.moremomentum.eu/events/202302-introduce-new-services#cookies)   ### Welcome dear visitor, **[Goto menu](https://www.moremomentum.eu/events/202302-introduce-new-services#menu)** Below you can find all the information related to the Roundtable of April 2023: How to Execute Your Service Strategy. Here is how you can benefit, **without being a member**:  - Join the presentations (not the peer discussions immediately afterwards) at the beginning of the Kick-off meetings each month. - Join a full Kick-Off meeting (presentation and peer discussion) as a trial before becoming a (free) member. Become a roundtable member for to benefit from: - Extended meetings, like Ask-Us-anything and Deep-Dive meetings, each month. - Recordings, slide decks and meeting notes of the meetings. [Become a (free) member of the Executive Service Roundtable](https://www.moremomentum.eu/offerings/roundtable-memberships) [I am already a (free) member - this website does not recognise me](https://www.moremomentum.eu/events/202302-introduce-new-services#cookies) [![Join our next Executive Service Roundtable on "Enhancing Service Business Models for Manufacturers"](https://no-cache.hubspot.com/cta/default/4208295/8e6c33dd-f798-4992-80d5-36c1c49d1903.png)](https://cta-redirect.hubspot.com/cta/redirect/4208295/8e6c33dd-f798-4992-80d5-36c1c49d1903) - #### Meetings of this Roundtable - [Introduction](https://www.moremomentum.eu/events/202302-introduce-new-services#intro) - [Kick-off meeting](https://www.moremomentum.eu/events/202302-introduce-new-services#kick-off) - No further meetings before April 2023 - - - - - - - - - - - - - - - - - - - - - - - - - - - [Other monthly Roundtables](https://www.moremomentum.eu/services/executive-service-roundtable-meetings-list) - [The different Roundtable meetings](https://www.moremomentum.eu/events/202302-introduce-new-services#rt-cycle) - [Contact us](https://www.moremomentum.eu/contact) ## Introduction **It is often a struggle to successfully bring new services and solutions to the market.  **   For example, many service businesses struggle to    - Convince their customers about the value of their advanced (remote) services.   - Get their colleagues in sales, marketing, product development, etcetera aligned     In essence, there are 3 causes:   1. The new service or solution is not viable (yet).  2. Neither the service nor solution nor the market is ready for scaling up to all customers. 3. Service businesses do not have mature New Service Introduction or Service Lifecycle Management capabilities.   In the Executive Service Roundtable of February, we discuss vital concepts for New Service Introduction and Service Lifecycle Management you need to successfully launch new service offerings.    - Different focus in different phases.  - Operationalising new services. - Commercialising new services.   ## Kick-Off meeting **February 23 & 24** Key topics discussed: - Different focus in different phases: - From innovators, early adopters to the majority. - From “product-market-fit” to scaling up. - Operationalising new services: - Delivery capacity. - Serviceability. - Commercial capacity. - Commercialising new services: - Targeting early adopters vs the majority. - Marketing and sales campaigns. - Re-loading your branding. **Become a (free) member of the Executive Service Roundtable**  And join this **Kick-Off** meeting (presentation & peer discussion) on: **May 24, 2023** - 09:30-10:30 CET - 15:30-16:30 SGT [Reserve a seat to try first](https://www.moremomentum.eu/events/202302-introduce-new-services#tmp1_widget_1682849364177) ### Try our roundtable and join the kick-off meeting (It may take 1 minute to be updated on the website) **Become a (free) member of the Executive Service Roundtable**  And join this **Kick-Off** meeting (presentation & peer discussion)  on: **May 25, 2023** - 16:00-17:00 CET - 10:00-11:00 ET [Reserve a seat to try first](https://www.moremomentum.eu/events/202302-introduce-new-services#tmp1_module_1683008058826) ### Try our roundtable and join the kick-off meeting (It may take 1 minute to be updated on the website) You missed both of these **Kick-Off** meetings on: **February 23, 2023** - 09:30-10:30 CET - 15:30-16:30 SGT **February 24, 2023** - 16:00-17:00 CET - 10:00-11:00 ET Our presentations at the beginning of every **Kick-Off** meeting are accessible to everyone. The peer discussions after these presentations are for (free) members only. - Become a (free) member now to join the full Kick-Off meetings. - Or try one full session first - reserve your seat above). [![Become a (Free) Roundtable member](https://no-cache.hubspot.com/cta/default/4208295/d74e42e5-46f7-4850-847f-7431d66ea37d.png)](https://cta-redirect.hubspot.com/cta/redirect/4208295/d74e42e5-46f7-4850-847f-7431d66ea37d) [I am already (free) member - this website does not recognise me](https://www.moremomentum.eu/events/202302-introduce-new-services#cookies) ### View the recording, slides and meeting notes ![pending-meeting-video-locked](https://www.moremomentum.eu/hs-fs/hubfs/images/icons/pending-meeting-video-locked.png?width=318&height=179&name=pending-meeting-video-locked.png)   ![pending-meeting-slides-locked](https://www.moremomentum.eu/hs-fs/hubfs/images/icons/pending-meeting-slides-locked.png?width=318&height=179&name=pending-meeting-slides-locked.png)   | ![notes-blocked-560x315](https://www.moremomentum.eu/hs-fs/hubfs/images/icons/notes-blocked-560x315.png?width=560&height=315&name=notes-blocked-560x315.png) |   | | --- | --- | Only (free) members have access to recordings, slide decks and meeting notes of **Kick-Off** meetings: - With a **Free Roundtable membership,** you will have access to the materials of the Kick-Off meetings you attended. - With a **Flex Access Roundtable membership**, you will have access to the materials of all kick-off meetings, also of those for which you did not reserve or did not attend. [![Become a (Free) Roundtable member](https://no-cache.hubspot.com/cta/default/4208295/d74e42e5-46f7-4850-847f-7431d66ea37d.png)](https://cta-redirect.hubspot.com/cta/redirect/4208295/d74e42e5-46f7-4850-847f-7431d66ea37d)   ## Overview of meetings in each monthly Roundtable Every month, we start a new Roundtable with another theme. For each monthly Roundtable, we will host 4 online meetings of 1 hour each: 1. A **Kick-Off** meeting on the first Monday of the Month. We present best practices and practical frameworks, after which we have a peer discussion. 2. A first **Ask-Us-Anything** meeting on the second Monday of the month. We will discuss a few of the questions that were submitted by participants beforehand. 3. A **Deep-Dive** meeting on the third Monday of the month. We present a deep-dive on the 1-2 topics participants chose, after which we have a peer discussion. 4. A second **Ask-Us-Anything** meeting on the fourth Monday of the month. To close the topic, we will discuss a few of the questions that were submitted by participants beforehand. We run each meeting in two sessions to allow participants from most time zones to participate. The Kick-Off meetings are for all (free) members. The other three meetings are only for All Access members. Check out the differences between the [different Roundtable memberships](https://www.moremomentum.eu/offerings/roundtable-memberships) here. ## Cookies are required This website requires cookies to recognise you as a participant or a member and adequately show you the meetings and resources. If the website currently does not recognise you as a participant in a meeting or as a Roundtable member, the following two quick steps can fix this (click both buttons). In case this does not work, please [contact our support team](https://www.moremomentum.eu/customer-support). 1. Allow cookie for this site [2. Submit this short form](https://www.moremomentum.eu/events/202302-introduce-new-services#tmp1_module_1683025168990) ### Submit this form with your business email Services Services - Meetings - [Knowledge Sprints](https://www.moremomentum.eu/services/knowledge-sprints) - [Functional Circles](https://www.moremomentum.eu/services/functional-excellence-circles) - [Service Transformation Benchmark](https://www.moremomentum.eu/services/service-transformation-benchmark) - [Knowledge Hub](https://www.moremomentum.eu/services/knowledge-hub) - [Service Academy](https://www.moremomentum.eu/services/service-business-academy) - [ServiceTech Compass](https://www.moremomentum.eu/services/servicetech-compass) - [Service Business Review (magazine)](https://www.moremomentum.eu/services/service-business-review) - [Membership](https://www.moremomentum.eu/services/membership) Resources Resources - [Blog of insights](https://www.moremomentum.eu/blog) - [Ultimate Guide for Service Benchmarking](https://www.moremomentum.eu/lp/ultimate-guide-service-benchmarking) - [Do's and Don'ts for Service Benchmarking](https://www.moremomentum.eu/lp/do-s-and-don-ts-benchmarking) - [Mitigating Covid-19 in Service](https://www.moremomentum.eu/covid-19) - [eBook Navigate Disruption](https://www.moremomentum.eu/lp/ebook-navigate-disruption) - [Research: Innovate in Crisis Blog of insights](https://www.moremomentum.eu/blog/covid-19/innovate-your-way-out-of-the-covid-crisis) moreMomentum moreMomentum - [About us](https://www.moremomentum.eu/about-moremomentum) - [Customer Support](https://www.moremomentum.eu/customer-support) - [Contact Sales](https://www.moremomentum.eu/lp/talk-to-sales) - [Contact us](https://www.moremomentum.eu/contact) - [Site map](https://www.moremomentum.eu/sitemap.xml) [![moreMomentum logo - white 500x144](https://www.moremomentum.eu/hubfs/brand/logos/moreMomentum%20logo%20-%20white%20500x144.png)](https://benchmarking.moremomentum.eu) - [Legal Stuff](https://www.moremomentum.eu/legal) - [Privacy Policy](https://www.moremomentum.eu/hubfs/4208295/legal/moremomentum-privacy-policy.pdf) - [Cookie Policy](https://www.moremomentum.eu/hubfs/legal/Cookie%20Policy%202024-09-30.pdf) © 2026 moreMomentum BV [Linkedin](https://www.linkedin.com/company/18002658/) Return to top