Sustaining versus Growth Innovation
Many services businesses struggle when it comes to monetising advanced services, like you have...
Many services businesses struggle when it comes to monetising advanced services, like you have...
Too often we see that (new) services, solutions or features are promoted without connecting the...
A common mistake is to solve small problems of customers. These are necessary improvements, but...
If your clients fear too many obstacles to use your new offerings, they will not see your offering...
Launching new advanced services is innovating your business model. This requires internal momentum...
Value propositions in manufacturing are becoming more data-driven and more service-oriented. It is...