Cross-Functional Knowledge Sprints

 

Differentiating and Growing with Remote and Digital Service Solutions

Strategy, Commercialisation, and Customer Adoption
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Knowledge Sprints in General

Focus on a specific challenge

Deep-Dive peer-discussions

Practitioners only

Why Join This Sprint

This first Cross-Functional Knowledge Sprint is a pilot initiative preceding potential organisational memberships in 2026 with moreMomentum – The Service Transformation Institute.

It is a concentrated, high-impact learning and collaboration programme for leaders who want to accelerate growth and transformation in their service business.

This Sprint will deliver strategic and pragmatic knowledge on a service theme that is both commercially relevant and future-focused — combining what to do with how to do it.

The Value of the Sprints

The Sprints are part of moreMomentum’s broader mission to equip service leaders with:

  • Strategic foresight on the most pressing transformation themes.
  • Deep, context-rich know-how drawn from peer experiences and proven frameworks.
  • Actionable outputs that can be implemented without long lead times.

They are peer-driven, multi-disciplinary, and action-oriented, ensuring you work only on what matters to you now.

Why This Theme Matters

B2B manufacturers are moving from traditional aftermarket models towards strategic growth engines based on services and solutions. Market dynamics — from commoditisation to sustainability pressures — demand new approaches to value creation.

Digital and remote services are now essential to compete and grow. They include:

  • Maintenance and repair services – Remote diagnostics, predictive maintenance, and faster, more efficient repairs.
  • Non-product related services and solutions – Helping customers improve operational performance, efficiency, compliance, and decision-making.

The success of these services depends on truly understanding your customers’ biggest problems, stakes, and limitations, offering a complete and remarkable solution, and then connecting the dots between those needs and the solutions you offer.

Commercialisation is all about building pricing power — which is essentially the customer’s willingness to pay, driven by the clear and credible value your solution delivers over alternatives.

Ideal Participants

 Strategists, service innovators, digital service product managers, service marketing leaders, and sales/commercial leads 

Rules of Engagement
  • Confidentiality: Chatham House Rule applies.
  • Trust & Openness: All contributions are respected; candid sharing encouraged.
  • Preparation: Complete self-assessment and review pre-read materials before meetings.
  • Active Participation: Attend all sessions and contribute actively.
  • No Recording: In-person sessions remain unrecorded to ensure open discussion.

Activities & Timeline

October 7: Kick-Off Meeting (Amsterdam)

  • Build trust.
  • Confirm and detail the scope.
  • Align on key questions.
  • Form working sub-groups.

October-November: Self-Assessment & Preparation

  • Light Maturity Self-Assessment to map your organisation’s readiness in strategy, commercialisation, and adoption.
  • Online Learning & Preparation: Pre-reading, framework introductions, and initial case studies to create shared understanding.

October-November: Online Learning & Case Exchanges

  • Thematic online sessions on frameworks, models, and peer case studies.
  • Preparation for in-person deep-dive discussions.

December 9-10: Deep-Dive Roundtables (Amsterdam)

  • Two-day, closed-door sessions to co-create solutions and strategies in small groups.

January and beyond: Post-Sprint Engagement

  • Follow-up Online Session to review progress and refine strategies.
  • Continued collaboration through Service Transformation Institute activities*.

*)

Investment
  • 1 participant: €2.500
  • 2 participants: €4.000
  • 3 participants: €5.000

Including lunch, dinner and refreshments during in-person meetings
Excluding VAT and hotel room for in-person meetings

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Knowledge Sprints in General

Expected Outcomes

By the end of the Sprint, you will have:

  • Strategic and pragmatic knowledge for designing, positioning, and monetising remote/digital services.
  • Frameworks and best practices for value proposition design, commercialisation, and adoption.
  • Peer-tested strategies for overcoming customer adoption barriers.
  • A practical action plan tailored to your organisation’s maturity and context.
  • An expanded network of cross-functional peers for ongoing collaboration.
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